{"id":4041,"date":"2026-03-17T12:17:03","date_gmt":"2026-03-17T11:17:03","guid":{"rendered":"https:\/\/www.regionsaris.sk\/?p=4041"},"modified":"2026-03-27T14:58:38","modified_gmt":"2026-03-27T13:58:38","slug":"boli-sme-na-veltrhu-holiday-world-region-world-2026-v-prahe","status":"publish","type":"post","link":"https:\/\/www.regionsaris.sk\/hu\/boli-sme-na-veltrhu-holiday-world-region-world-2026-v-prahe\/","title":{"rendered":"OOCR Region \u0160ari\u0161 a pr\u00e1gai Holiday World & Region World 2026 v\u00e1s\u00e1ron"},"content":{"rendered":"

2026. m\u00e1rcius 12-14-\u00e9n szervezet\u00fcnk az el\u0151z\u0151 \u00e9vek pozit\u00edv tapasztalatai alapj\u00e1n ism\u00e9t r\u00e9szt vesz a Holiday World & Region World nemzetk\u00f6zi turisztikai v\u00e1s\u00e1ron Pr\u00e1g\u00e1ban.  <\/p>\n\n\n\n

A rendezv\u00e9ny a k\u00f6z\u00e9p-eur\u00f3pai t\u00e9rs\u00e9g egyik stabil \u00e9s nagy m\u00falt\u00fa szakv\u00e1s\u00e1ra, ahol az elm\u00falt \u00e9vekben rendszeresen t\u00f6bb mint 250-300 ki\u00e1ll\u00edt\u00f3 mutatkozott be mintegy 20 vagy t\u00f6bb orsz\u00e1gb\u00f3l. A l\u00e1togat\u00f3k sz\u00e1ma t\u00f6bb ezer f\u0151 volt mind a szakmai, mind a nagyk\u00f6z\u00f6ns\u00e9g r\u00e9sz\u00e9r\u0151l. Id\u00e9n is mintegy 20 orsz\u00e1g \u00e9s 300 ki\u00e1ll\u00edt\u00f3 vett r\u00e9szt a v\u00e1s\u00e1ron, a teljes rendezv\u00e9ny h\u00e1rom ki\u00e1ll\u00edt\u00f3csarnokban zajlott. A v\u00e1s\u00e1r form\u00e1tuma a B2B \u00e9s B2C bemutat\u00f3k kombin\u00e1ci\u00f3ja - az els\u0151 napot hagyom\u00e1nyosan a szakmai k\u00f6z\u00f6ns\u00e9gnek szentelik, m\u00edg a k\u00f6vetkez\u0151 napok a l\u00e1togat\u00f3k sz\u00e9les k\u00f6re sz\u00e1m\u00e1ra nyitottak. Ez a modell lehet\u0151v\u00e9 teszi, hogy a szakmai tal\u00e1lkoz\u00f3kat hat\u00e9konyan \u00f6sszekapcsolj\u00e1k a c\u00e9lpontok bemutat\u00e1s\u00e1val k\u00f6zvetlen\u00fcl a v\u00e9gs\u0151 l\u00e1togat\u00f3k sz\u00e1m\u00e1ra.<\/p>\n\n\n

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R\u00e9szv\u00e9tel\u00fcnk a nemzeti szervezet \u00e9gisze alatt zajlott. Szlov\u00e1kia utaz\u00e1s<\/a>, m\u00edg a k\u00f6z\u00f6s ki\u00e1ll\u00edt\u00e1son Szlov\u00e1kia minden t\u00e1j\u00e1r\u00f3l k\u00e9pviseltett\u00e9k magukat a region\u00e1lis turisztikai szervezetek. A k\u00f6z\u00f6s bemutatkoz\u00e1s hozz\u00e1j\u00e1rult Szlov\u00e1kia mint vonz\u00f3 \u00fati c\u00e9l egys\u00e9ges k\u00e9p\u00e9nek kialak\u00edt\u00e1s\u00e1hoz, \u00e9s egy\u00fattal er\u0151s\u00edtette az egyes r\u00e9gi\u00f3k l\u00e1that\u00f3s\u00e1g\u00e1t. <\/p>\n\n\n\n

A v\u00e1s\u00e1r els\u0151 napja a szakmai k\u00f6z\u00f6ns\u00e9gnek sz\u00f3lt, \u00e9s \u00fczleti tal\u00e1lkoz\u00f3kra, kapcsolat\u00e9p\u00edt\u00e9sre \u00e9s kapcsolat\u00e9p\u00edt\u00e9sre szolg\u00e1lt. Ezen a napon Rudolf Huliak turisztikai \u00e9s sportminiszter is ell\u00e1togatott a v\u00e1s\u00e1rra, ezzel is hangs\u00falyozva Szlov\u00e1kia k\u00fclpiaci bemutatkoz\u00e1s\u00e1nak fontoss\u00e1g\u00e1t. A k\u00f6vetkez\u0151 napokban a v\u00e1s\u00e1r a nagyk\u00f6z\u00f6ns\u00e9g sz\u00e1m\u00e1ra is nyitva \u00e1llt, \u00e9s a rendezv\u00e9ny teljes id\u0151tartama alatt folyamatos l\u00e1togat\u00f3i \u00e9rdekl\u0151d\u00e9s volt tapasztalhat\u00f3. A Szlov\u00e1k K\u00f6zt\u00e1rsas\u00e1g csehorsz\u00e1gi nagyk\u00f6vete is t\u00e1mogatta l\u00e1togat\u00e1s\u00e1val a v\u00e1s\u00e1rt, ami hozz\u00e1j\u00e1rult Szlov\u00e1kia k\u00f6z\u00f6s bemutatkoz\u00e1s\u00e1nak fontoss\u00e1g\u00e1hoz.<\/p>\n\n\n

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Bemutatkoz\u00e1sunk a r\u00e9gi\u00f3 bemutat\u00e1s\u00e1ra \u00f6sszpontos\u00edtott prom\u00f3ci\u00f3s anyagok, szem\u00e9lyes kommunik\u00e1ci\u00f3 \u00e9s audiovizu\u00e1lis bemutat\u00f3 seg\u00edts\u00e9g\u00e9vel. A v\u00e1s\u00e1ron bemutattuk \u00faj vizu\u00e1lis arculatunkat is \u201e\u0160ari\u0161 r\u00e9gi\u00f3 - K\u00f6zel-Kelet<\/a><\/strong>\u201c, amely pozit\u00edv reakci\u00f3kat v\u00e1ltott ki, \u00e9s hozz\u00e1j\u00e1rult a r\u00e9gi\u00f3 bemutat\u00e1s\u00e1nak vonz\u00f3bb\u00e1 t\u00e9tel\u00e9hez.<\/p>\n\n\n\n

Elmagyar\u00e1ztuk a l\u00e1togat\u00f3knak term\u00e9kcsal\u00e1djainkat, a legnagyobb \u00e9rdekl\u0151d\u00e9s a t\u00far\u00e1z\u00e1s, a gyermekes csal\u00e1doknak sz\u00f3l\u00f3 programok, a t\u00fara- \u00e9s kalandt\u00far\u00e1k, valamint a ker\u00e9kp\u00e1roz\u00e1s \u00e9s a ker\u00e9kp\u00e1rutak ir\u00e1nt mutatkozott. Felh\u00edvt\u00e1k a figyelmet a k\u00fclt\u00e9ri alkalmaz\u00e1s<\/a>, amelyet a r\u00e9gi\u00f3 megismer\u00e9s\u00e9nek \u00e9s a k\u00edn\u00e1latban val\u00f3 eligazod\u00e1s modern eszk\u00f6z\u00e9nek tekintettek.<\/p>\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n

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A v\u00e1s\u00e1r keret\u00e9ben bemutattuk a r\u00e9gi\u00f3 legjobb term\u00e9keit \u00e9s l\u00e1tnival\u00f3it is, k\u00f6zt\u00fck a szlov\u00e1kiai op\u00e1lb\u00e1ny\u00e1t, a Soliv\u00e1rt, valamint az \u00e9lm\u00e9nyek \u00e9s a tiszta term\u00e9szet o\u00e1zisak\u00e9nt bemutatott Slansk\u00e9 vrchy al-desztin\u00e1ci\u00f3t. A l\u00e1togat\u00f3k \u00e9rdekl\u0151d\u00e9s\u00e9t felkeltette a \u0160ari\u0161 v\u00e1r\u00fat term\u00e9kcsal\u00e1dja is, amely a r\u00e9gi\u00f3 egyik f\u0151 tematikus term\u00e9ke. A bemutat\u00f3 vizu\u00e1lis t\u00e1mogat\u00e1st is tartalmazott egy \u00fati c\u00e9lr\u00f3l k\u00e9sz\u00fclt vide\u00f3val, a \u0160ari\u0161 v\u00e1r\u00fatr\u00f3l k\u00e9sz\u00fclt vide\u00f3val \u00e9s a VN\u0160 term\u00e9kekkel, amelyek hozz\u00e1j\u00e1rultak a r\u00e9gi\u00f3 vonz\u00f3 \u00e9s modern k\u00e9p\u00e9nek kialak\u00edt\u00e1s\u00e1hoz. <\/p>\n\n\n\n

Egy m\u00e1sik pozit\u00edv pillanat volt a pozsonyi K\u00f6zgazdas\u00e1gi Egyetem hallgat\u00f3inak, valamint cseh iskol\u00e1k di\u00e1kjainak l\u00e1togat\u00e1sa, akik \u00e9rdekl\u0151d\u00e9st mutattak standunk, a desztin\u00e1ci\u00f3 m\u0171k\u00f6d\u00e9se \u00e9s a turisztikai marketing ir\u00e1nt a gyakorlatban. Ez az interakci\u00f3 hozz\u00e1j\u00e1rult az elm\u00e9let \u00e9s a gyakorlat \u00f6sszekapcsol\u00e1s\u00e1hoz, \u00e9s egy\u00fattal a r\u00e9gi\u00f3 ismerts\u00e9g\u00e9nek n\u00f6vel\u00e9s\u00e9hez a fiatal gener\u00e1ci\u00f3 k\u00f6r\u00e9ben.<\/p>\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n

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A v\u00e1s\u00e1ron val\u00f3 r\u00e9szv\u00e9tel\u00fcnket hasznosnak \u00e9rt\u00e9kelj\u00fck a r\u00e9gi\u00f3 bemutat\u00e1sa, a cseh piacon val\u00f3 k\u00edn\u00e1latunk ismerts\u00e9g\u00e9nek er\u0151s\u00edt\u00e9se, valamint \u00faj kapcsolatok \u00e9s partners\u00e9gek kialak\u00edt\u00e1sa szempontj\u00e1b\u00f3l. A v\u00e1s\u00e1r sor\u00e1n siker\u00fclt \u00faj kapcsolatokat szerezn\u00fcnk a cseh piaci partnerekkel val\u00f3 egy\u00fcttm\u0171k\u00f6d\u00e9shez, ami lehet\u0151s\u00e9get jelent a k\u00f6z\u00f6s tev\u00e9kenys\u00e9gek tov\u00e1bbi fejleszt\u00e9s\u00e9re \u00e9s a r\u00e9gi\u00f3 l\u00e1togatotts\u00e1g\u00e1nak n\u00f6vel\u00e9s\u00e9re. <\/p>\n\n\n\n

A turizmus jelenlegi trendjeir\u0151l szerzett ismereteket a tov\u00e1bbi term\u00e9kfejleszt\u00e9si \u00e9s marketingtev\u00e9kenys\u00e9gek sor\u00e1n fogj\u00e1k felhaszn\u00e1lni. A v\u00e1s\u00e1r ism\u00e9t meger\u0151s\u00edtette az akt\u00edv, \u00e9lm\u00e9ny- \u00e9s csal\u00e1di turizmus ir\u00e1nti n\u00f6vekv\u0151 \u00e9rdekl\u0151d\u00e9st, valamint a szem\u00e9lyes bemutatkoz\u00e1s fontoss\u00e1g\u00e1t a k\u00fclf\u00f6ldi piacokon.<\/p>\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n

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A Szlov\u00e1k K\u00f6zt\u00e1rsas\u00e1g Turisztikai \u00e9s Sportminiszt\u00e9rium\u00e1nak p\u00e9nz\u00fcgyi t\u00e1mogat\u00e1s\u00e1val val\u00f3sult meg. <\/p>\n\n\n

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Forr\u00e1s: Region\u00e1lis Turisztikai Szervezet Regi\u00f3n \u0160ari\u0161
A k\u00e9pek forr\u00e1sa: Region\u00e1lis Turisztikai Szervezet Regi\u00f3n \u0160ari\u0161<\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

2026. m\u00e1rcius 12. \u00e9s 14. k\u00f6z\u00f6tt szervezet\u00fcnk a pozit\u00edv tapasztalatok alapj\u00e1n...<\/p>","protected":false},"author":3,"featured_media":4044,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[207],"tags":[],"class_list":["post-4041","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-projekty"],"acf":[],"yoast_head":"\nOOCR Regi\u00f3n \u0160ari\u0161 na ve\u013etrhu Holiday World & Region World 2026 v Prahe - OOCR \u0160ari\u0161<\/title>\n<meta name=\"description\" content=\"Oblastn\u00e1 roganiz\u00e1cia cestovn\u00e9ho ruchu Regi\u00f3n \u0160ari\u0161 sa z\u00fa\u010dastnila ve\u013etrhu cestovn\u00e9ho ruchu v Prahe - Holiday world & region world.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.regionsaris.sk\/hu\/boli-sme-na-veltrhu-holiday-world-region-world-2026-v-prahe\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OOCR Regi\u00f3n \u0160ari\u0161 na ve\u013etrhu Holiday World & Region World 2026 v Prahe\" \/>\n<meta property=\"og:description\" content=\"Oblastn\u00e1 roganiz\u00e1cia cestovn\u00e9ho ruchu Regi\u00f3n \u0160ari\u0161 sa z\u00fa\u010dastnila ve\u013etrhu cestovn\u00e9ho ruchu v Prahe - 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