{"id":717,"date":"2025-11-10T09:39:43","date_gmt":"2025-11-10T08:39:43","guid":{"rendered":"https:\/\/www.regionsaris.sk\/outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa\/"},"modified":"2026-02-24T14:22:32","modified_gmt":"2026-02-24T13:22:32","slug":"outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa","status":"publish","type":"post","link":"https:\/\/www.regionsaris.sk\/es\/outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa\/","title":{"rendered":"Outdoor \u0160ari\u0161 2025: Conferencia sobre el desarrollo del turismo activo y sostenible en el coraz\u00f3n de \u0160ari\u0161"},"content":{"rendered":"<p><strong>PRE\u0160OV, 31 de octubre de 2025<\/strong> - Organizaci\u00f3n Regional de Turismo <strong>Regi\u00f3n de \u0160ari\u0161<\/strong> organiz\u00f3 una conferencia profesional en el Hotel Dukla <strong>\u201eAl aire libre \u0160ari\u0161 2025\u201c<\/strong>, que se centr\u00f3 en las posibilidades de desarrollar el turismo al aire libre y sostenible en la regi\u00f3n de \u0160ari\u0161.<\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/11\/PXL_20251031_083902821-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-34252 alignnone\" src=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/PXL_20251031_083902821-scaled.jpg\" alt=\"\" width=\"754\" height=\"425\" \/><\/a><\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p>La palabra inicial correspondi\u00f3 a <strong>Ing. Petr Halaj<\/strong>, El turismo activo es una de las claves del \u00e9xito de la regi\u00f3n de \u0160ari\u0161, Director Ejecutivo de la Regi\u00f3n de OOCR, que subray\u00f3 la necesidad de conectar a los agentes de la regi\u00f3n y vincular el movimiento, la cultura y la naturaleza. Seg\u00fan \u00e9l, este turismo activo puede atraer tanto a visitantes nacionales como extranjeros.<\/p>\n\n\n\n<p>El programa de expertos incluy\u00f3 varias presentaciones de proyectos de \u00e9xito de otras partes de Eslovaquia. La conferencia se dividi\u00f3 en tres bloques tem\u00e1ticos: el primero incluy\u00f3 ponencias centradas en la infraestructura y el marketing en el turismo, el segundo bloque se dedic\u00f3 a la creaci\u00f3n de productos tur\u00edsticos, el tercero present\u00f3 herramientas digitales y tecnolog\u00edas modernas utilizadas en la promoci\u00f3n y gesti\u00f3n de destinos. El cuarto bloque se dedic\u00f3 al debate.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/11\/PXL_20251031_084226308-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-34256 alignnone\" src=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/PXL_20251031_084226308-scaled.jpg\" alt=\"\" width=\"754\" height=\"425\" \/><\/a><\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><strong>Peter Krusinski<\/strong> z <strong>RA BBSK<\/strong> introdujo el desarrollo del aire libre en la regi\u00f3n de Bansk\u00e1 Bystrica, donde la campa\u00f1a <em>\u00a1Mu\u00e9vete!<\/em> motiv\u00f3 a corredores, ciclistas y esquiadores de fondo a moverse en la naturaleza. La organizaci\u00f3n regional tambi\u00e9n utiliza modernas soluciones digitales: el sistema <strong>Inteligente<\/strong>, que sigue los movimientos de los visitantes mediante contadores y c\u00e1maras, y una plataforma <strong>OutdoorActive<\/strong>, ya est\u00e1 totalmente integrado y se utiliza activamente.<\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/11\/PXL_20251031_091606342.MP_-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-34260 alignnone\" src=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/PXL_20251031_091606342.MP_-scaled.jpg\" alt=\"\" width=\"751\" height=\"423\" \/><\/a><\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><strong>Michal Homola<\/strong> z <strong>Visitar Liptov<\/strong> present\u00f3 un enfoque global para el desarrollo del cicloturismo: desde se\u00f1alizadores ciclistas formados hasta <strong>900 km de rutas ciclistas<\/strong>. Liptov en 2024 marc\u00f3 38 km de nuevos tramos, renov\u00f3 cientos de kil\u00f3metros de se\u00f1alizaci\u00f3n, construy\u00f3 <strong>Estaciones de carga para bicicletas el\u00e9ctricas<\/strong>, y tambi\u00e9n ofrece rutas tem\u00e1ticas, como <em>Tras las huellas de los pueblos inundados de Liptovsk\u00e1 Mara<\/em>. Tambi\u00e9n hay un <strong>cyclobus<\/strong> y herramienta en l\u00ednea <em>podnet.cykloregion.sk<\/em>, que permite a los ciclistas notificar deficiencias directamente desde el terreno.<\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/11\/PXL_20251031_102326344.MP_-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-34268 alignnone\" src=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/PXL_20251031_102326344.MP_-scaled.jpg\" alt=\"\" width=\"790\" height=\"445\" \/><\/a><\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><strong>Michaela Zdra\u017eilov\u00e1<\/strong>, Director Ejecutivo <strong>OOCR Horn\u00fd Zempl\u00edn<\/strong>, present\u00f3 la campa\u00f1a <strong>Chavarguj<\/strong>, que, a trav\u00e9s de elementos de juego y recompensas, hizo m\u00e1s visibles lugares menos conocidos, conect\u00f3 localidades y motiv\u00f3 a los residentes a participar activamente en la creaci\u00f3n del producto tur\u00edstico.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/11\/PXL_20251031_104351400-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-34272 alignnone\" src=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/PXL_20251031_104351400-scaled.jpg\" alt=\"\" width=\"793\" height=\"447\" \/><\/a><\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><strong>Martin Janus<\/strong> z <strong>KOCR Noreste de Eslovaquia<\/strong> abord\u00f3 el concepto <strong>Peregrinaci\u00f3n a Santa Mar\u00eda<\/strong>, que vincula la dimensi\u00f3n espiritual del viaje con los valores culturales y naturales de la regi\u00f3n.<\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/11\/PXL_20251031_110946056.MP_-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-34276 alignnone\" src=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/PXL_20251031_110946056.MP_-scaled.jpg\" alt=\"\" width=\"797\" height=\"449\" \/><\/a><\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><strong>Zuzana Burdov\u00e1<\/strong> z <strong>AEVIS n.o.<\/strong> present\u00f3 ejemplos de <strong>Polon\u00edn<\/strong>, donde la conservaci\u00f3n de la naturaleza est\u00e1 vinculada al desarrollo regional y al turismo de naturaleza. Dentro del proyecto <em>digidetox<\/em> organizan excursiones tras la pista de bisontes, lobos o linces, que cuentan con el apoyo de gu\u00edas y servicios locales.<\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/11\/PXL_20251031_123457702-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-34280 alignnone\" src=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/PXL_20251031_123457702-scaled.jpg\" alt=\"\" width=\"767\" height=\"432\" \/><\/a><\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><strong>Ing. Lud\u011bk Kuhr<\/strong> z <strong>Alpdest CEE present\u00f3<\/strong> tendencias digitales en promoci\u00f3n exterior y vinculaci\u00f3n efectiva de marcas con productos tur\u00edsticos<\/p>\n\n\n\n<p><strong>Peter Halaj, OOCR Regi\u00f3n de \u0160ari\u0161<\/strong><br>Presentaci\u00f3n centrada en las actividades actuales de la organizaci\u00f3n en el \u00e1mbito del desarrollo del turismo al aire libre y el uso de herramientas digitales. <strong>OutdoorActive<\/strong> a <strong>SmartGuide<\/strong>. Se presentaron las posibilidades de estas plataformas: planificaci\u00f3n de viajes, navegaci\u00f3n, exportaci\u00f3n de rutas GPX, audiogu\u00edas con leyendas y elementos de juego para ni\u00f1os. La presentaci\u00f3n tambi\u00e9n incluy\u00f3 una demostraci\u00f3n de los productos clave del destino, que incluyen senderos naturales, rutas tem\u00e1ticas, traves\u00edas de larga distancia, senderos de cuentos de hadas y rutas tur\u00edstico-culturales, incluido el producto \u0160ari\u0161sk\u00e1 hradn\u00e1 cesta. La presentaci\u00f3n se centr\u00f3 en el refuerzo de la autenticidad, la conexi\u00f3n con la naturaleza, la sostenibilidad y la cooperaci\u00f3n en el desarrollo del turismo al aire libre en la regi\u00f3n de \u0160ari\u0161.<\/p>\n\n\n\n<p>El final del acto correspondi\u00f3 a <strong>mesa redonda \u201eC\u00f3mo mover el exterior en destino \u0160ari\u0161\u201c<\/strong>, en la que representantes de ciudades, municipios, clubes deportivos, empresarios y conservacionistas intercambiaron sus experiencias y sugerencias.<\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/11\/PXL_20251031_130311412.MP_-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-34264 alignnone\" src=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/PXL_20251031_130311412.MP_-scaled.jpg\" alt=\"\" width=\"795\" height=\"448\" \/><\/a><\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><strong>El acto ofreci\u00f3 ponencias de expertos, ejemplos de buenas pr\u00e1cticas y un espacio para el intercambio de experiencias entre expertos, representantes de regiones, municipios y organizaciones tur\u00edsticas. El objetivo era promover <\/strong><strong>desarrollo de actividades al aire libre, deporte y ocio activo<\/strong><strong>, y, al mismo tiempo, crear una visi\u00f3n de \u0160ari\u0161 como destino atractivo al aire libre. La Regi\u00f3n OOCR de \u0160ari\u0161 tiene previsto continuar con estas actividades en 2026.<\/strong><\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/logo_Min-CestovnehoRuchu-a-Sportu_SR_SK_farba_rgb-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-28931 alignnone\" src=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/logo_Min-CestovnehoRuchu-a-Sportu_SR_SK_farba_rgb-1-300x95.png\" alt=\"\" width=\"300\" height=\"95\" \/><\/a> <a href=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/SARIS_region_logo_rgb_01_@4-1-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-28923 alignnone\" src=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/SARIS_region_logo_rgb_01_@4-1-1-300x172.png\" alt=\"\" width=\"300\" height=\"172\" \/><\/a><\/p>\n\n\n\n<p>Ejecutado por <strong>con el apoyo financiero del Ministerio de Turismo y Deporte de la Rep\u00fablica Eslovaca<\/strong>.<\/p>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<p>\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p>PRE\u0160OV, 31 de octubre de 2025 - La Organizaci\u00f3n Regional de Turismo Regi\u00f3n \u0160ari\u0161 organiz\u00f3 un...<\/p>","protected":false},"author":1,"featured_media":727,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-717","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novinky"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.3 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Outdoor \u0160ari\u0161 2025: Konferencia o rozvoji akt\u00edvneho a udr\u017eate\u013en\u00e9ho turizmu v srdci \u0160ari\u0161a - OOCR \u0160ari\u0161<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.regionsaris.sk\/es\/outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Outdoor \u0160ari\u0161 2025: Konferencia o rozvoji akt\u00edvneho a udr\u017eate\u013en\u00e9ho turizmu v srdci \u0160ari\u0161a\" \/>\n<meta property=\"og:description\" content=\"PRE\u0160OV, 31. okt\u00f3bra 2025 \u2013 Oblastn\u00e1 organiz\u00e1cia cestovn\u00e9ho ruchu Regi\u00f3n \u0160ari\u0161 zorganizovala v hoteli Dukla...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.regionsaris.sk\/es\/outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa\/\" \/>\n<meta property=\"og:site_name\" content=\"OOCR \u0160ari\u0161\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-10T08:39:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-24T13:22:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/PXL_20251031_083902821-scaled-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"dev@bigway.sk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"dev@bigway.sk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.regionsaris.sk\/outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.regionsaris.sk\/outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa\/\"},\"author\":{\"name\":\"dev@bigway.sk\",\"@id\":\"https:\/\/www.regionsaris.sk\/#\/schema\/person\/30fad06d87cd12ad1d94ff5fbd6919d1\"},\"headline\":\"Outdoor \u0160ari\u0161 2025: Konferencia o rozvoji akt\u00edvneho a udr\u017eate\u013en\u00e9ho turizmu v srdci \u0160ari\u0161a\",\"datePublished\":\"2025-11-10T08:39:43+00:00\",\"dateModified\":\"2026-02-24T13:22:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.regionsaris.sk\/outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa\/\"},\"wordCount\":742,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.regionsaris.sk\/outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.regionsaris.sk\/wp-content\/uploads\/2025\/12\/PXL_20251031_083902821-scaled-1.jpg\",\"articleSection\":[\"Novinky\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.regionsaris.sk\/outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.regionsaris.sk\/outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa\/\",\"url\":\"https:\/\/www.regionsaris.sk\/outdoor-saris-2025-konferencia-o-rozvoji-aktivneho-a-udrzatelneho-turizmu-v-srdci-sarisa\/\",\"name\":\"Outdoor \u0160ari\u0161 2025: Konferencia o rozvoji akt\u00edvneho a udr\u017eate\u013en\u00e9ho turizmu v srdci \u0160ari\u0161a - 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